MENU CLOSE

About Me

My name is Chris DeMichiei – I’m a creative leader with 19 years of experience transforming ideas into products, brands, and digital experiences that drive measurable business impact. My career began in graphic design and evolved through web development, product design, and strategic leadership, giving me an end-to-end perspective on how successful products are conceived and built.

Currently serving as a Creative Lead within healthcare technology, I work alongside executive stakeholders to define product vision, align cross-functional teams, and deliver software solutions that improve the way healthcare organizations operate. Throughout my career, I’ve led initiatives spanning brand strategy, marketing, publishing, packaging, web platforms, and SaaS product design while managing teams and guiding projects from concept through execution.

I am particularly passionate about leveraging emerging AI technologies to enhance research, accelerate prototyping, and create more effective collaboration between design, engineering, and business teams. My approach combines creative excellence, systems thinking, and strategic leadership to build products that solve real problems and create lasting value.

Download My Resume

Featured Skillsets

Leadership & Team Management

• Creative Leadership
• Cross-Functional Team Leadership
• Design Team Management & Mentorship
• Offshore Team Management
• Client Management
• Executive Communication
• Creative Operations
• Agile & Product Development Collaboration
• Strategic Planning & Roadmap Development
• Vendor & Agency Management
• Design Review & Quality Assurance
• Resource Planning & Prioritization

Product & User Experience

• Product Design Strategy
• UX Research & User Testing
• User-Centered Design
• Design Thinking Facilitation
• Information Architecture
• UX/UI Design
• Design System Strategy & Governance
• Customer Journey Mapping
• Accessibility-First Design (ADA/WCAG)
• Product Discovery & Validation
• AI-Assisted Research & Prototyping
• Design-to-Development Workflow Optimization

Brand & Marketing Strategy

• Brand Strategy & Positioning
• Brand Governance
• Integrated Marketing Strategy
• Digital Marketing
• Campaign Development
• Google Ads Implementation
• Content Strategy
• Visual Identity Systems
• Conversion Rate Optimization (CRO)
• Creative Direction
• Marketing Analytics & Performance Measurement

Technical & Digital Expertise

• Front-End Development (HTML, CSS, JavaScript)
• Web Application Design
• Technical Product Prototyping
• Design-to-Code Workflows
• Responsive Design
• CMS Architecture & Administration
• Website Platform Management
• Google Tag Manager (GTM)
• Google Analytics 4 (GA4)
• Technical SEO Fundamentals
• Performance & Accessibility Optimization

AI & Emerging Technology

• Training AI on Design System & UI
• AI-Enhanced Design Workflows
• AI-Assisted Product Discovery
• LLM-Powered Research & Analysis
• Rapid Prototyping with AI
• Human-AI Collaboration Frameworks
• AI-Driven Project Management

Traditional Design Skills

• Fine Arts Education & Degree
• Logo & Brand Design
• Print Design & Production
• Film & Digital Photography
• Freehand & Digital Illustration
• Animation & Video Production
• Typography & Page Layout

Employment History

Design Director

Quest Healthcare Resources (2017-2020)

My role at Treatspace began as the sole Design & Implementation Lead, responsible for the design and build process for our website platform called Practicebeat. I led a team of on/off-shore designers and was responsible for hiring & training designers and front-end developers. I was also responsible for creating and maintaining a 30-day design and build process. We build around 200 websites over a 3 year period, averaging about 5 per month.
After 3 years on Practicebeat, I was promoted to the Treatspace product team where I continued to oversee the Practicebeat workflows & hiring process, while shifting focus towards product design & our design-to-development workflow. Since transitioning into my new role, I have led our product design team on projects including our mobile app, a proprietary website builder, a clinical network platform, and more.

Director of Marketing & Design

Quest Healthcare Resources (2017-2020)

I managed the brands of 10+ companies - directing any and all marketing projects including: brand design, sales material planning & design, stationary, billboards, radio ads, and more. I was the administrator of the over 150 Office365 users within the organization. I managed and designed websites for our clients. I took photographs and edited them for our clients to use in marketing materials. I managed one other employee, a graphic designer, and was responsible for coordinating the marketing and sales efforts for several companies. I also ran all social media platforms and campaigns for each of our client companies. I was also responsible for receiving and interpreting customer feedback through online forms, personal interviews, and social media activity.

Graphic Designer

Allserve Business Support (2017-2020)

I was hired as the sole graphic designer and produced web & print related marketing materials for several healthcare companies. I was Administrator of a central CRM that was utilized by each Quest-owned company and made sales calls/visits to skilled nursing homes and home health services. I also helped plan and organize fundraising events.

Graphic Design & Marketing Intern

Danan Healthcare Consulting (2014)

Managed design work under 4 the separate brands owned by the company. Created any and all design work required - this included things like marketing collateral and websites. I also ran computer education classes at several nursing homes, where I helped residents learn basic computer skills. Shortly after completing my internship with Quest, I was hired by their back office support company Allserve Business Support.

Graphic Design Intern

Zoltun Design Studio (2010-2013)

Zoltun is a graphic design studio based out of Pittsburgh, PA. I worked alongside in-house graphic designers on various client projects and was solely responsible for many in-house marketing projects. I initially interned with them after my senior year of high school and returned after my junior year of college - I worked with them for a total of two years.